I went in here a while back, wanting some of the great Hell's Pizza- turns out the whole place has been transformed; decided to give it a try nonetheless. The first floor looked the same as before,, the second floor was very bike oriented- was quite cool. The food was good but given that I'd come to eat seafood pizza, it was a let down. Their tenderloin burgers are quite nice though- the all american mumbo jumbo was well portioned- which I don't see in very many places so plus points for that. If the pricing was a bit lower, I'd love this place but currently, very bad VFM.